Poster advertising the Melbourne Brunch Festival served up by Global Victoria from July 1 to 31, 2022, featuring a breakfast plate with eggs, bacon, fries, a bowl of cereal with berries, avocado toast with pomegranate seeds, and a glass of red drink.

Melbourne
Brunch Festival

PR Awards 2023 Gold badge

Singapore’s well-loved cafes and restaurants celebrated the city’s affinity to brunch through a month-long food festival. The inaugural Melbourne Brunch Festival was designed by Food News with the aim of raising the awareness and demand for premium Victorian produce.

Client: Global Victoria

Campaign Results

  • Campaign reach: Over 5 billion 

  • Media coverage: 63 media features, including key titles such as Singapore Tatler, Lifestyle Asia, TimeOut and epicure

A colorful digital poster for a festival titled 'Shaking Up New Possibilities,' scheduled from May 5-7, 2023, at Festival Village @ Bayfront Event Space. The background features abstract swirls in shades of pink, purple, and orange, with illustrations of a cocktail glass, a tumbler with ice and citrus slices, a floating lime wedge, and a cherry. The poster includes event details, hashtags, and social media icons.

Singapore
Cocktail Festival

Gold Winner badge for Best PR Campaign at the Singapore Cocktail Festival 2019, PR Awards 2020

Co-founded by Food News, Singapore Cocktail Festival is Asia’s largest celebration of cocktails. Supported by Singapore Tourism Board, the month-long event showcases the island’s cocktail culture through a “City Takover” of Singapore’s best cocktail bars, and an iconic “SGCF Cocktail Village”.

Clients: Singapore Tourism Board and participating brands

Campaign Results (2023)

  • Campaign reach: 4.9 billion

  • Media coverage: 588 articles, totalling over S$6.5 million

A group of people celebrating on a stage at an awards event, smiling and pointing. A large screen behind them shows the text 'Asia's 50 Best Bars' with various sponsor logos along the sides.

The World’s and Asia’s 50 Best Restaurants and Bars

50 Best is the leading authority in global gastronomy and the international drinks scene, showcasing worldwide trends and highlighting great restaurants and bars around the world. As the organisation’s agency of choice in Asia, Food News led and supported media engagements for: 

  • Asia’s 50 Best Bars (since 2018)

  • The World’s 50 Best Bars (since 2020)

  • Asia’s 50 Best Restaurants (since 2023)

  • The World’s 50 Best Restaurants (2019)

Campaign Results

  • US$13.38 million worth of total media coverage across 67 countries for Asia’s 50 Best Bars 2024 

  • Total Reach: 7.03 billion for Asia’s 50 Best Bars 2024 

  • Media coverage: 3,138 articles for Asia’s 50 Best Bars 2024

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